This project required a fresh, fun, unique and inviting identity for a new clothing boutique in Cork called Amity. The name Amity means friendship and happiness, and was integral that this be conveyed in a modern and urban way whilst still remaining feminine. The client used the chosen colour palette right across the interior decor of the store to reinforce the Amity brand.

The logo then needed to be applied across a full range of promotional media, such as display posters, flyers, swing tags, carrier bags and inhouse artworks.

Studio Zoo also took a full range of promotional photographs that were subsequently used in local newspapers to promote the launch of the new boutique.

The following large format pyramid banners were printed for a large external pyramid unit which promoted Amity on the main street of Cork.




This 1×2 meter poster was designed for the Amity stand at the big Xpose exhibition which was on in Silver Springs, Cork.